You Lived It. Now Lead With It.™
Turn What You Have Lived and Learned Into a Clear Message, Marketable Position, and who People Trust
Join us for this practical 90-minute free workshop!
September 16 at 10:00 am Pacific Time
11:00 a.m. Mountain Time
12:00 p.m. Central Time
1:00 p.m. Eastern Time
Live on Zoom
Free to attend
You Know You Have Something Valuable to Offer... But How Do You Turn It Into a Business People Understand?
You have years of experience, knowledge, and natural ability.
You may already own a business but struggle to explain what makes you different. Perhaps your message feels unclear, your services are hard to describe, or your content isn't attracting the right clients.
Or maybe you want to start a business, but have so many interests and ideas that you cannot see a clear direction. Or you have a passion project you want to get off the ground!
The answer may be closer than you think.
What you have lived through, learned in your career, and become exceptionally good at may hold clues to the business you are meant to build, or the message that will finally make your existing business stand out.
This workshop is not about writing your life story.
It is about recognizing the business value in what your life and work have taught you.
This Workshop Is for You If:
You already have a business, but your message feels too broad or generic
You struggle to explain what you do in a way that attracts the right clients
You have several services or ideas but no clear business focus
You know you are capable, but you cannot see what makes you different
You have valuable career or life experience that is not being used in your business
You want to start a business but do not know what direction to take
You are ready to create higher income, impact, and visibility from what you know
You are tired of hiding behind vague language and hoping people will somehow understand your value
You do not need thousands of followers, another qualification, or a perfectly polished story.
You need clarity about your value, who you can help, and the message you are ready to lead.
During This Free Workshop, You Will Discover:
The strengths and talents hidden within your lived and professional experience
What you may be uniquely equipped to help other people do
How to connect your experience to a real business problem
Who is most likely to benefit from what you know
What makes your perspective or approach different
How to use your story without making your entire business about your past
Why unclear messaging makes even valuable businesses difficult to sell
How to begin creating a message that builds connection, credibility, and trust
You will also complete practical exercises to help you turn your insights into the beginnings of a clear business message.
Meet Your Host, Julie Fairhurst
Julie Fairhurst is a writing coach, publisher, business strategist, and founder of Women Like Me Media.
During her 34-year career in sales, marketing, and promotion, Julie worked with about 3,000 clients, became a number-one salesperson, and trained and led others to build stronger sales skills. She is trained in 21 persuasion strategies and was formerly certified as a Master Persuader.
Through Women Like Me Stories & Business, Julie has helped bring over 500 true-life women’s stories into the world through collaborative books, publishing, podcast conversations, and story development.
Julie believes women frequently overlook their greatest source of wisdom: the lives they have already lived.
Today, she brings those worlds together business strategy, ethical influence, storytelling, and visibility to help women turn what they know into clearer messages, stronger businesses, and greater authority.
You Have Already Done the Living and Learning
Now it is time to understand what it has prepared you to do.
Your experience may contain the insight that makes your business different.
Your natural strengths may point toward the work you are meant to lead.
And the message you have been struggling to find may already be hidden inside what you know.
Join me for this free 90-minute workshop and begin turning your experience into a message that builds trust, creates opportunity, and moves your business forward.
You Lived It. Now Lead With It.™
Join me on September 16 and discover what your life has been quietly teaching you.
September 16 at 10:00 am Pacific Time
11:00 a.m. Mountain Time
12:00 p.m. Central Time
1:00 p.m. Eastern Time
Live on Zoom
90 minutes | Free
Your Story Is Not the Product... It Is Part of Your Authority
There is an important difference between telling people what happened to you and showing them what your experience taught you.
Your audience does not need every detail of your past.
They need to understand:
What you know
Why it matters
How it relates to their problem
Why you may be the right person to help them
When used with purpose, your story can build connection.
Your strengths can build value. Your message can build trust.
And together, they can help build your business.
Is this a writing workshop?
No. We will use parts of your lived and professional experience to identify your strengths, business value, and message. You will not be asked to write or share your entire life story.
Is this only for women who already own businesses?
No. It is for women who already have businesses, and women who want to start one but need clarity about their direction, value, and message. Or women who are curious about what gifts or talents their life experiences have brought them.
Will I need to share personal experiences publicly?
No. You choose what you are comfortable sharing. The purpose is to understand what your experiences taught you, not to expose private or painful details.
What should I bring?
Bring a notebook and pen, an open mind, and a willingness to look at your experience differently.
Is there a cost?
No. This is a free 90-minute online workshop, but advance registration is required.
What happens after the workshop?
Women who want help developing their business positioning, ideal-client message, and offer foundation can learn more about Signature Story Leadership™.
Women will be invited to join Julie's Facebook Community, Women Like Me - Because your story deserves to be heard - where women can write in the collaborative books and learn more about writing and publishing, at no cost.